Print a chair

DIY printable furniture ships as information, not parts

This is an interesting implementation of Regenerative Business Principle #1 – There are no products, only services.  If you’re interested in the other 6 simple principles, check out The Deep Green Profit Handbook. “If your modular furniture from IKEA was fashioned from wood harvested on one continent, cut and finished on another, and shipped to yet a third, that’s not …

Regenerative thinking – a big opportunity for small business

The word “business” hides a huge amount of detail.   Business isn’t a single entity with a single set of motivations – the thing we call “business” is more like an ecosystem, with a range of different players performing a huge range of functions. So saying “business should change” isn’t enough.   Which businesses?  In which industries?  Big businesses?  Small businesses?  Service businesses?  Manufacturing …

7 design principles for Regenerative Business

I got seriously interested in sustainability years ago, during post-graduate studies.  I was fortunate to be introduced  through  great books like “Natural Capitalism”, “Cradle to Cradle” and “Biomimicry”. Along with  a mass of detail and lots of “reasons why” sustainability was important,  I found a set of  straightforward strategies that challenge out-of-date 20th century assumptions about the “how” of doing business.   I …

What is this thing called "business"?

“Business doesn’t listen!” is a regular complaint that I hear in environmental circles – but what IS business? Essentially, business is a group activity – a process.  There is no physical thing called business that we can put in a wheelbarrow.  We may be able to put a building, a product, a machine or a person  in a wheelbarrow – but not “business”. At …

Planet of the Regenerators

Cloning Ray Anderson

Interface Flooring is regularly quoted as the company internationally that has fully integrated sustainability into its business strategy. A sustainable planet will need a lot more fully integrated sustainability businesses, so the question that comes to my mind is “How can we create more Interfaces?” What happened??? In his book “Mid Course Correction”, Interface CEO (at the time) Ray Anderson says he was asked to give a talk …