Lovely example of biomimicry from Ecovative via Grist:
Usually you do not want fungi in the walls of your home. But Ecovative is building a home in which having fungi in the walls is the entire point. The “Mushroom Tiny House” will use mycelium (the mass of threadlike “roots” that mushrooms use to take in nutrition) for insulation.
According to Inhabitat, this stuff is basically asbestos except that it’s not bad for the planet, won’t give you cancer, and is related to something you might put on a pizza…
I’ve been watching a LinkedIn conversation about “taking the immense risk that Climate Change is posing” and watched it transform into a believe/don’t believe conversation about human-induced climate change. To me, sustainability advocates have a much more powerful challenge to make, especially to business players. We can ask them a different and more immediate set…
I’ve been catching up with The Blue Economy over the holidays – enjoying Gunter Pauli’s list of 100 practicable, income-generating innovations based on Nature’s design principles (Mastery of Brilliant Adaptation). If you haven’t heard of The Blue Economy, here’s an introduction by its founder Gunter Pauli. I find The Blue Economy’s approach to localised development…
At least two interesting principles at play here: Regenerative Business Principle #2: There are NO wastes Regenerative Business Principle #7: Think smart, small and local. Gundersen Lutheran Hospital, in La Crosse, Wis., aims to be energy independent by 2014. Hospitals use a ton of energy, so that’s a tough goal to meet. But Gundersen…
In the book “Crossing the Chasm“, marketer Geoffrey Moore proposed that there is a specific challenge in moving innovations from the early adopters (technology enthusiasts and visionaries) out into the broader community – particularly in engaging the early majority ( who are pragmatists). Many innovations never make it across “the chasm” into the broader population, regardless of…
The word “business” hides a huge amount of detail. Business isn’t a single entity with a single set of motivations – the thing we call “business” is more like an eco-system, with a range of different players performing a huge range of functions. So saying “business should change” isn’t enough. Which businesses? In which industries? Big businesses? …
Saving paper saves money and the environment Lilydale accountancy and financial services group White Roche and Associates has taken up the positive sustainability challenge, working with Balance3 to make positive sustainability part of their long term strategy.
