The power of getting the boss hooked on sustainability

November 26, 2020

Innovation can be driven by all sorts of people – from a 5-year-old girl to a research officer. When they influence “the boss” it has a big impact.

The art and science of change-making

March 6, 2018

Some of my favourite resources for those prepared to go beyond “should” and apply behavioural science to their innovation projects.

If I’m logical enough, long enough then they’ll listen! Won’t they???

December 7, 2016

If logic changed human behaviour we wouldn’t have problems like obesity, smoking or climate change. If you want a different future, look beyond “logic”.

6 ways to screw up any sustainability message

August 3, 2015

The majority of environmental campaigners operate on archaic assumptions about how to change human systems. Here are 6 forms of destructive environmental “spam” – and 6 more productive options.