What if you wrote your sustainability proposals like a copywriter?
November 9, 2017
Don’t just use logic and costs when you write a sustainability proposal – also leverage 21st century marketing know-how.
How can you increase your influence?
December 6, 2016
A major work on influencing that can support whatever you’re out to achieve in life is Robert Cialdini’s “Influencing: The Psychology of Persuasion”. His work shows that influencing is a science, not just a magical talent.
Want to know more about the opportunities and how to find them?
biomimicry blue economy circular economy climate solutions Communication deep green profit Doughnut Economics generative innovation Influencing innovation delivery innovation diffusion Interface neuroeconomics ontological coaching positive psychology Project Drawdown Project Regeneration regenerative business renewable energy systems thinking
